The Harvard Gazette | By Leah Burrows
Algorithm identifies who can best promote healthy behaviors in a social network
The coronavirus pandemic has shown that one of the most important weapons in the fight against any disease is accurate information — and trusted individuals within a community to disseminate it.
How to get good information to the people who need it is a question that has long plagued public health officials.
One approach, known as peer change agents, is to recruit peer leaders to promote healthy behaviors and information about disease prevention within their social networks.